College of Business Administration
Design science in information systems research
2004 · Alan R. Hevner, Salvatore T. March, et al. · MIS Quarterly
On a measure of lack of fit in time series models
1978 · Greta M. Ljung, George E. P. Box · Biometrika
Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value
1994 · Barry J. Babin, William R. Darden, et al. · Journal of Consumer Research