Frank R. Kardes
Author
Alternate names Frank Kardes, F.R. Kardes, Frank R. Kardes
Institution University of Cincinnati
Past institutions University of Cincinnati, University of Cincinnati Medical Center, Marymount University, James Madison University, Lindner Center of HOPE +5 more
ORCID: Yes
H-index: 49
I10-index: 92
Works count: 242
Citations count: 14,810
Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective
1991 · Paul M. Herr, Frank R. Kardes, et al. · Journal of Consumer Research
On the automatic activation of attitudes.
1986 · Russell H. Fázio, David M. Sanbonmatsu, et al. · Journal of Personality and Social Psychology
On the automatic activation of attitudes.
1986 · Russell H. Fázio, David M. Sanbonmatsu, et al. · Journal of Personality and Social Psychology