Journal of Euromarketing
Source
ISSNs 1049-6483, 1528-6967
Source type: journal
Publisher: Haworth Press
Fully open access: No
In DOAJ: No
2yr mean citedness:
H-index: 35
I10-index: 135
Works count: 576
Citations count: 5,140
Perceived Risk and Risk Reduction in Holiday Purchases: A Cross-Cultural and Gender Analysis
1998 · Vincent‐Wayne Mitchell, Vassiliades Vassos · Journal of Euromarketing
Interpersonal Communication and Personal Influence on the Internet: A Framework for Examining Online Word-of-Mouth
2002 · Pamela Kiecker, Deborah Cowles · Journal of Euromarketing
Factors Affecting Consumer Choice of Mobile Phones: Two Studies from Finland
2005 · Heikki Karjaluoto, Jari Karvonen, et al. · Journal of Euromarketing